"Sixth Sense" Public Relations
Using Intuitive Strategies to Connect with Your Audience
Who are the people you want to reach? How well do you know them? Using our Sixth Sense PR model, we learn as much about your current and prospective target audience as we do about you. With that information, we build your custom plan using strategies that will connect with them. We'll create the messages your audience wants to hear and use the best communication platforms to reach them.
Consultation and Planning
We want to be partners in your success! Our team takes the time to get to know your business and understand your goals and objectives.
We learn about your brand strengths, your target markets and ideal customers. We learn what's working for you and what isn't.
With this information, we develop a customized plan, employing public relations and marketing communication strategies that will welcome audiences to learn about your brand, gain trust in your business, and become your best customers!
Implementation and Execution
With your plan developed, we select the right team of professionals who will collaboratively create and implement its strategies.
With experts in media relations, social media management and marketing, content development, analytics, graphic design, photography and video, your team will have the skills and experience to ensure you get results.
We'll put your plan into action and execute with it with precision, each strategy and tactic designed to generate recognition and revenue!
Evaluation and Measurement
You want to know where your PR and marketing dollars are going and the return on your investment. Today, we can measure and report that in detail, and in real time.
Today's technology allows us to measure the impact your messaging is having on your business goals. We track and report where your communications go, who sees them, and the buying process your customers take, from first impressions to purchase. You see the direct value of your investment in more customers, increased sales, and greater brand recognition.