A Crisis Is Not The Time To Plan For One
You have a business plan, a marketing plan, a fundraising plan; why don’t you have a crisis plan, one that takes into account the myriad things that could wrong and the steps you’ll take to remedy the situations? Those other plans are useless if you don’t have a business or organization in which to apply them.
There isn't one business, organization or association that is immune to crisis! It can happen in the blink of an eye and if you're not prepared to address it, the results can be anything from disruptive and temporary, to catastrophic and permanent. We'll build a crisis communication plan that addresses a variety of critical issues and regularly test that plan with your team through simulated crisis scenarios.
Ropert and Partners has broad experience in creating and helping implement crisis communication plans. We will give you the security in knowing that when – not if – something goes wrong, you’ll have the knowledge and tools necessary to manage and minimize the damage, and begin the process of regaining the public's and your customers’ trust.
We’ll analyze your operations to identify potential crisis issues and develop a multi-layered plan that addresses how to respond and how you’ll recover. We’ll conduct “live fire” crisis training, presenting scenarios that may occur and taking you step-by-step through the process, from first notice and team assembly, to media interviews, press releases and remediation efforts.